Write web content that engages readers. View our video guide to creating content for the web. When you view it, you will learn the differences between reading on paper and online as well as best practices for writing for the web.

Writing Tips for the Web

Some of the tips you will see in the video include:

• Writing to the search and answering a problem
• Creating relevant content
• Making the page easy to scan
• Using plain language
• Using keywords in headlines
• Forming content that fits the F pattern
• Using the rule of twos
• And many more

Writing for the Web

View our video guide to writing for the web.

Creating Web Content that Engages

When you follow the best practices in the video, you will be create content that the reader will interact with and share. Landing pages and websites that follow these guide convert better with readers that stay on the site longer. Whether you are revamping your website or forming a new landing page, these guidelines form the backbone of a successful approach.

Links to the Resources in the Video

• Jakob Nielsen is a GREAT resource for web research & best practices www.useit.com
• Plain Language Action & Information Network www.plainlanguage.gov
• http://www.copyblogger.com/

Let us help you write your website or landing page content. Contact us at 404-750-4352 for a quote on creating web content.